Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

Key pain points
Uniform’s biggest problem is the price of admission. And once you're in, good luck breezing through the learning curve. Teams consistently need workshops, onboarding sessions, and a few existential crises to get comfortable with its orchestration layer.
Because it’s still a relatively young DXP, the ecosystem is thin. You won’t find the deep plugin libraries or community support you get with more established headless tools. Content teams also struggle with their mental model. Especially since the abstraction adds a layer of debugging that feels like fighting a boss battle before publishing a single page, and unless you’re on their higher tiers, expect features and limits that remind you this thing is very much built for enterprises… not anyone trying to stay under budget this decade.

High enterprise pricing barrier
Uniform sits behind an aggressively enterprise paywall, making even basic usage expensive unless you're already swimming in Fortune-500 budgets.

Complex learning curve
Its whole “experience orchestration” model takes time to wrap your head around. Your team won’t be productive on day one, or even week one.

Extensive training requirements
Marketers and developers both need onboarding and workflow retraining, which slows adoption and inflates your implementation cost.

Enterprise-tier feature limitations
A surprising number of essential features only unlock once you upgrade, which is frustrating when the base plan is already pricey.

Preview functionality gaps
Content creators won’t love the limited, indirect preview setup. It’s nowhere near as smooth as modern CMSes with first-class real-time preview.

Integration complexity overhead
Uniform’s abstraction layer adds mental overhead and troubleshooting work when things break, especially if you're stitching together several backend systems.
Expert migration services
Migrating your website content can be complex, but you don't have to do it alone. At Roboto Studio, we specialize in seamless CMS migrations, ensuring your valuable content is transferred efficiently and accurately.
Leveraging a combination of cutting-edge AI tools, advanced web scraping techniques, and our extensive experience in website integration, we handle the intricacies of moving your data. Whether you're upgrading your platform or consolidating systems, we provide tailored solutions to meet your specific needs.
Trust our expertise to manage your migration project, minimizing downtime and preserving data integrity, so you can focus on what you do best.
Visual experience composition
Uniform’s visual builder lets marketers piece together pages without pinging developers every 5 minutes. It’s basically a drag-and-drop layer on top of your headless stack.

Multi-source content federation
Uniform pulls content from multiple CMSs, DAMs, and commerce tools into one interface, so you don’t need 10 tabs open to build a single page

Real-time collaboration tools
Teams can edit, plan, and experiment together without overwriting each other’s work. It’s built for big organisations where ten people touching the same page is a weekly occurrence.

Enterprise-grade scalability
Uniform is built to handle traffic spikes and heavy personalisation workloads. It’s overkill for small sites but a safe bet for enterprises terrified of a Black Friday outage.

Omnichannel content management
You can pipe the same content across web, apps, and any other channel marketing dreams up. Useful for brands juggling multiple experiences without wanting to rebuild the same page three times.

Built-in A/B testing
Uniform ships with native testing and targeting, so teams can experiment without gluing together half a dozen tools. It’s marketer-friendly and fast.
Book a meeting with us to discuss how we can help or fill out a form to get in touch
Join the growing list of successful migrations
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